Business Development & Marketing Executive
Alliances & Channels | Strategic Partnerships and Marketing | Cloud Computing & Big Data
– Seasoned business development executive and technology sales evangelist with a proven track record in developing win-win strategic partnerships in cloud computing, Big Data, ML/AI, enterprise applications, platforms and infrastructure.
– Skilled in go-to-market strategy and business planning, development, execution across all stages of the customer lifecycle and partner management.
– Excellent manager, leader, motivator and team player. Delivered results by building consensus and operational effectiveness among internal stakeholders as well as with partners and customers.
2015 – 2018
Senior Alliances Manager, Big Data and Analytics / Amazon Web Services
Owned and managed the relationships with top strategic AWS Big Data partners; Splunk, Tableau, Informatica and Sumo Logic. Developed executive alignment, product team alignment, marketing support along with field and channel relationships our top strategic Big Data partners. Delivered on the strategy to build mind share and adoption of the AWS cloud computing platform including Amazon S3, Amazon EC2, Amazon Redshift, Amazon RDS, and Elastic Search by our partners and shared customers. Established a business and technical relationship model for growth, designed annual partner go-to-market plans and managed the day-to-day interactions with key partners. Identified specific customer segments and industry verticals to approach with a joint value proposition and custom case studies and marketing collaterals. Organized demand generation campaigns leveraging content marketing, webinars and inside sales teams to drive new opportunities and revenue. Worked with strategic partners in obtaining maximum impact and drive leads from field marketing and event sponsorships at re:Invent, AWS Sales Kick Off and various industry tradeshows. Empowered the sales teams to perform effective Proof-Of-Concepts and demonstrate AWS and Partner services in driving customer adoption and sales.
2008 – 2015
Managing Director / Bizcloud
Evangelized cloud technologies and customer path to success—IaaS, Paas, SaaS, Virtualization, Big Data, BI, Search, OpenFlow and SDN to diverse groups of technical and non-technical clients and CxO’s. Produced and published numerous articles on our and major media sites, and developed credentials as a Cloud Evangelist. Developed digital strategy, including customer technology adoption and persona’s to map with the client companies product and online presence. Provided turnkey social media, SEO/SEM, bloggers and video production staff and contractors to generate digital content for client organizations to drive cloud adoptions. Organized, attended and participated in thought provoking panels and discussions at various conferences focused on Big Data, Analytics, Future of BI, Cloud Computing, Security and Privacy with high profile visionaries. Moderated panel videos are available on personal LinkedIn profile or on BizCloud YouTube Channel. Conducted over 200 professional cloud computing interviews at Legal Technology Conference, DataWeek, DeveloperWeek, Strata Conference, C100, Canadian TechWomen among others. Conducted high quality video sessions with tech luminaries such as Ann Winblad, Daniel Ellsberg, and Peter ffoulkes among others. Managed the business development and multi-channel alliance marketing for BizCloud.net. Secured business partnerships and client roster for the company including Microsoft, Joyent, Opsource, Dimension Data, Dun & Bradstreet, MobileForce, Cisco/WebEx, RedHat, Nuix, Dun & Bradstreet, Oris4, Attivio Search, etc.
2006 – 2008
Director of Channel and Alliances / FAST Search and Transfer (Acquired by Microsoft Dec 2007)
FAST is a leading enterprise search solution provider Responsible for partner acquisition, training, mentoring, joint solution formulation and customer success with ISV, OEM technology providers (Microsoft, Omniture, Coremetrics, WebTrends, Kapow, EMC) and system integration partners (Accenture, InfoSys, Wipro). Identified and delivered on building world-class search solutions and reference-able customer implementations at Cisco System, Wells Fargo and Orange County, among others. Delivered search partner extranet to expand communications with partners. Attained 100% Revenue and Channel MBO targets for both years of employment.
2005 – 2006
VP, North American Sales / Neocase Software Inc.
Developed the go-to-market strategies for product marketing, online presence, partnerships and customer relations. Promoted to VP of North America Sales after the first quarter. Managed the sales and marketing operations and grew the team to 20 professionals in the US. Implemented channel strategies based on the vertical and geographic regions competing with Remedy and Oracle. Delivered on the execution, production of the individual revenue streams from direct and channel sales. Built a strong channel relationship through global and regional system integrators, as well as strategic partnerships to increase the company’s product sales, market share and profitability. Presented at over 40 appearances at the Microsoft CRM road shows to over 12,000 customers and VAR’s across the USA. Grew the number of customers and partners from 0 to 30 in the first year.
2002 – 2004
Major Accounts Manager / Qwest Communications, Provider of VoIP, Video and Data services
Sold and delivered custom integrated solutions for VoIP, IVR and speech recognition. Consistently exceeded quarterly and annual quota targets and was recognized as the top ranked sales executive in Q3 of 2002 with over six million dollars in revenue generated in 3 months period. Brought Qwest enterprise solutions to market directly and via ISV/SI partners. Was ranked 7 out of 7,000 sales and business development executives in 2003 with over 6 Million Dollars in Recurring Revenues attained.
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